Over the past few years, UC Davis Magazine articles have taken readers to the laboratory, the rodeo, the doctor’s office, the startup incubator, stadium bleachers, the campus library and many more intriguing locales.

The university’s flagship publication covers the campus community. You’ll find stories on notable alumni as well as current students, faculty members and staff. Walk down memory lane and discover future innovations.

A new campaign seeks to support the magazine’s subscription drive — and bring those stories straight to your mailbox.

The campaign starts this week and features web and social ads highlighting the print publication. It also debuts the new slogan “Great stories, organically grown.”

To sweeten the pot, those who subscribe between now and Jan. 29 will be entered into a raffle for UC Davis Grown-themed gift sets. These sets are centered around food, Aggie Pride, self-care and athletics themes, each valued at approximately $100. Employees of UC Davis are not eligible.

Not familiar with UC Davis Magazine?

UC Davis Magazine has been published by Strategic Communications since 1983. The publication introduced paid subscriptions in late 2019. Subscriptions are sold through UC Davis Stores and start at $12 for one year (two issues). A two-year option is also available.

The print magazine is mailed to subscribers in March and September. The latest issue featured a range of general-interest stories, including Legendary Artist Wayne Thiebaud Turns 100, Making Science Accessible, Walker Hall Transforms into New Grad Center and many more that you can’t find anywhere else.

Other web-exclusive content is available online at magazine.ucdavis.edu.