UC Davis Today
TEDxUCDavis: What do you work towards?
When TEDx came to campus this spring, the popular speakers' forum worked just like a charm — for the third year. TED, or Technology, Entertainment and Design, drew a big campus audience and since then has been pulling viewers to its online site to watch the videotaped talks.
TED is devoted to the motto "Ideas Worth Spreading," and there is no shortage of great ideas emerging from UC Davis. Recognizing that, three years ago, Cory Warshaw '13 organized the first TEDx event here. TEDx Events, which are independently organized TED-like events, stimulate discussion at the local level and offer an opportunity through TED's online brand to share the presentations.
On May 18, TEDxUCDavis kicked off presentations centered around the theme, "What do you work towards?" The presenters included UC Davis faculty and alumni, two dancers, geographers and other inspiring individuals in business and beyond.
This year's videos were a great hit. Vishal Gurbuxani, chief technology officer for Velti, generated more than 1 million views in less than a month with his video titled "Do You Really Want to Be a Marketer's Wet Dream?"
Other popular speakers included UC Davis academics:
- chemistry researcher Bryan Enderle who talked about science vs. God;
- theater professor Larry Bogad on using the dramatic arts to create powerful protests; and
- assistant psychology professor Alison Ledgerwood on how to get unstuck from thinking negatively.
Bryan Enderle, a lecturer in the Department of Chemistry, talked about Science vs. God. Aaron Juarez/photo